Client Summary
Triangle Social Media is a Raleigh-based social media marketing agency helping small businesses and organizations build stronger, more consistent online presences. Their services span social media strategy, content creation, platform setup, audits, coaching, and ongoing management.
For a service-based agency like Triangle Social Media, the website plays a dual role. It needs to clearly communicate expertise and personality, while also functioning as a reliable operational tool for lead generation, content updates, and digital product sales.
Privatenode was brought in to redesign, stabilize, and secure the website so it could support business growth without introducing technical risk or ongoing maintenance headaches.
Services Provided
As part of an ongoing WordPress website partnership, Privatenode provides:
- WordPress Web Design
- Managed WordPress Hosting
- Website Care & Updating
Engagement Model
Privatenode began working with Triangle Social Media through a full website redesign and WooCommerce migration. What started as a project engagement evolved into an ongoing partnership focused on hosting stability, security, performance, and long-term site health.
Rather than treating the website as a one-time build, this engagement is structured around continuous WordPress care. We manage hosting, updates, security monitoring, and performance improvements so the site remains fast, secure, and easy to manage as the business evolves.
The Challenge
When Triangle Social Media reached out, their existing website no longer reflected the quality or confidence of their brand. The design felt dated, site performance was inconsistent, and the hosting environment had become unreliable.
There were also active WordPress security concerns, including malware issues that posed risks to both SEO and user trust. At the same time, the WooCommerce store needed to be migrated carefully to avoid disrupting live sales or customer data.
Operationally, the site was becoming a bottleneck. Content updates took longer than they should, performance issues impacted user experience, and there was growing concern about the site’s reliability as a business asset.
Triangle Social Media needed a WordPress website that was modern, secure, fast, and professionally managed—without constant technical friction.
The Solution
Privatenode began by stabilizing the foundation. We migrated the site to our managed WordPress hosting environment, designed for performance, reliability, and long-term stability. The migration was handled in stages to ensure zero downtime and preserve all WooCommerce data.
Once the site was safely operating in the new hosting environment, we addressed existing security issues. This included identifying and removing malware, tightening WordPress security, and implementing proactive monitoring and protection tools to reduce future risk.
With the platform secure and stable, we moved into the website redesign. The site was refreshed to better reflect Triangle Social Media’s brand personality, with improved layouts, simplified navigation, and reorganized content that clearly highlights core services and supports conversion.
With both technical and visual improvements in place, the website became an actively supported platform. Performance optimizations were applied to improve load times and Core Web Vitals, and ongoing WordPress care ensures the site remains secure, fast, and easy to manage as the business grows.
Deliverables
Initial Deliverables
- Custom WordPress website redesign
- Migration to a stable managed WordPress hosting environment
- Malware removal and WordPress security hardening
- Staged WooCommerce migration with full data validation
- Performance optimization for speed and reliability
- Content layout and usability improvements
Ongoing Deliverables
- WordPress core, theme, and plugin updates
- Ongoing security monitoring and threat prevention
- Performance and uptime oversight
- Content updates and page edits as services evolve
- Proactive technical guidance and recommendations
Technologies Used
- WordPress – Flexible content management system
- WooCommerce – Digital product and service sales
- Managed WordPress Hosting – Performance-focused hosting with monitoring
- Wordfence Security – Firewall, malware protection, and monitoring
- Performance Optimization Tools – Core Web Vitals and page speed improvements
The Results
The Triangle Social Media website is now a stable, high-performing part of the business. Page load times were reduced by approximately 50%, resulting in a noticeably faster and smoother user experience.
Core Web Vitals improved across the board, contributing to better SEO performance and usability. Since launch, there have been zero security incidents, with proactive defenses in place.
From an operational standpoint, content updates are faster and easier, reducing internal effort and allowing the team to focus on serving clients rather than managing technical issues.
Most importantly, the website now reflects the confidence, professionalism, and clarity that Triangle Social Media brings to its client work.
Client Quote
“Partnering with Privatenode was a total game-changer for Triangle Social Media. Our new site isn’t just a looker—it performs like a dream. The migration was seamless, and the security upgrades give us peace of mind. Leads and engagement are through the roof since the redesign. Can’t recommend them enough!”
— Michelle Doeffinger, Founder, Triangle Social Media
